Internet writers have several different ways to present their internet articles to the world. I've mentioned different writing websites in the past that will publish your work and pay you for it. However, they take "their cut" of your earnings. That is the main reason I prefer having blogs and website. Of those two, blogs and websites, which is best for the internet writer?
The answer to that depends on the writer and the purpose of the blog and/or website of the internet writer. There are pros and cons to both that much be weighed carefully before making a decision. As with everything here, I really on my experience and the experience of other internet writers that I trust. This is my take on the blogs or websites debate:
Blogs work well for niche writers who have narrowed down their niche to something quite small. My standard example is gardening...A blog works great for a niche writer who writes about their garden. It is a small topic that can be written about for years. Pages are limited on blogs so the internet writer can dedicate specific pages to their flower garden, their vegetable garden and their herb garden. Links can be added to your niche blog that will take your readers to your internet articles on writing sites.
Websites work well for niche writers who have a broader niche. An internet writer who writes about rose gardens or gardens that do well in certain areas would benefit from having a website instead of a blog. There is more "room" to expand on the topic. Pages can be created for specific types of roses and then "sub-pages" can be created for the care of each of those roses, where they grow best and other information. Links can be added that will take your visitors to other internet articles you have written.
Blogs work well for non-niche internet writers, especially those wanting to promote their internet articles on writing sites. The "Day In the Life of" blogs are excellent for building links to the internet articles you want to promote. Websites are difficult for non-niche internet writers to write copy for. Don't even think of copy - try to find a URL and title for your non-niche website. It is probably hard to even know where to begin.
Websites and blogs work well together. My website, Travels Oklahoma, has a "companion blog" that goes with it. My website is the "business side." I write about all the wonderful places to visit in Oklahoma. My blog, which has the same name, is the "personal side." I write about my personal experiences as I travel Oklahoma. I provide links between my website and blog to my readers can see both the business and personal sides of traveling in Oklahoma.
Blogs are a full-time job. You must post several times each week to attract more followers and readers. You must also do this to stay on the first page of search engines and increase your page rank. Do you have the time every week to devote to a blog? A blogger's job is never done. There is always another post to write and more links to create.
Website can be difficult to create, much harder than many blogs. You must decided if you will have the skills to create a website. I recommend OfficeLive. They are economical (an annual fee instead of monthly) and their support staff is great if you have problems creating your website. The good news is that once your create your website, it is done. You will need to go back to add information and tweaking, but the website is finished. You will need to create links to your website to increase traffic and it's page rank.
Do you want to know about the money? I know that money is often deciding factors in whether to go with a blog or website. There are a lot of factors to consider when it comes to the money you could potentially make.
Blogs can be more difficult to monetize. There is limited space and you don't want your blog to be covered in ads. Blog hosting sites may limit the type of ads or number of ads you can place on your blog. Some do not allow you to monetize your blog. Be sure to read all the fine print before you decide which blog host to go with.
Websites can be easier to monetize. You have several pages where you can place ads. Usually, you can use as many different ad programs as you like. Of course, you want to make sure those ads do not interfere with your copy. Affiliate programs, such as LinkShare, have large, bold ads that looks best on websites.
Blogs are usually free and websites come with a monthly or annual fee. I suggest that you start with a free blog. If your blog earns enough to cover the fees of having website, you can always create a website based on your blog.
Once again, I have made things as clear as mud. There are so many variables to consider that each internet writer must think long and hard before making a decision between having a blog or a website. They both have wonderful attributes and disheartening drawbacks. Decide which is best for you and run with it.
From sex to taxes - everything pertaining to writing! Finally, help for online writers from an online writer.
Showing posts with label affiliate programs. Show all posts
Showing posts with label affiliate programs. Show all posts
Tuesday, February 8, 2011
Sunday, January 23, 2011
Best Way to Make Money as an Online Writer
Online writers are always asking me what I think is the best way to make money writing online. I have to go with blogging. Of course, if the question was about the fastest way to make money writing online, my answer would be completely different. However, there are many reasons I feel blogging is best the best way for online writers to make money with their online articles:
- Content Control - As a blogger, the online writer has complete control over the content of their blog. Online writers chose their topic and write. There are no editors to fuss with. No substandard online articles mixed with your online work.
- No Profit Sharing - As a blogger, you do not have to share your ad revenue with a writing website. Of course, the ad company you chose will take their cut, but a large portion of what you earn isn't given to another writing site.
- Total Responsibility - As a blogger, you are the only person responsible for the success or the failure of your blog. You can't blame others for rating your online articles poorly. You can't say that the website isn't promoting themselves properly. As an online writer, when you blog, it is up to you and no one else.
- Monetizing Options - As a blogger, you decide how you want to monetize your blog. You are not locked into the ad program that a writing site chooses for you. You look search for the ad and affiliate programs that work best for you and your online articles. You place the ads where you want them.
Friday, January 7, 2011
How Online Writers Make Money
I receive emails from online writers on a weekly basis, asking how they (we) make money. It can be confusing with so many writing sites and blogs available to writers. These are just some of the ways writers make money writing online:
When the goal of online writing is to make money (no matter the way they make that money), writers must come up with ways to increase their traffic. Without traffic, it doesn't matter if you have the best paying ads or the most popular affiliate program products; no one will see them. You must drive traffic to you online writing sites. The more traffic you have, the more page views you are paid for and the more likely it will be be that your readers will click on the ads or purchase your affiliate program products. That is another can of worms to be addressed at a later date.
- Upfront Payments - Some writing sites offer their writers "upfront money" for their work. These payments start at just a few dollars and can go well over $200.
- Traffic Revenue -Other writing sites offer "traffic revenue." This is when the online writer is paid for the number of page views their work gets. Sometimes the page views are limited to "unique visitors," meaning if the same IP address visits the article more than once, the writer is only paid for the first visit.
- Ad Revenue -Many writing sites offer "ad revenue." The writer is only paid if the reader clicks on an ad on their work. Sometimes the reader has to perform an "action" such as signing up for something or agreeing to get more information about the subject of the ad. The sites use an "Albert Einstein-type" mathematical equation to figure out exactly how the writer is paid.
- Ad/Traffic Revenue -Writing sites also offer "ad/traffic revenue." Writers are paid for both "clicked ads" and page views. Another "Albert Einstein-type" equation is used to figure out the payments.
- Affiliate Programs -A few writing sites allows the writer to add links to products the affiliate program have for sale. Amazon is just one of the many affiliate programs writers can use. Affiliate programs will pay the writer a percentage of the sales price for the items that are purchased through their links.
When the goal of online writing is to make money (no matter the way they make that money), writers must come up with ways to increase their traffic. Without traffic, it doesn't matter if you have the best paying ads or the most popular affiliate program products; no one will see them. You must drive traffic to you online writing sites. The more traffic you have, the more page views you are paid for and the more likely it will be be that your readers will click on the ads or purchase your affiliate program products. That is another can of worms to be addressed at a later date.
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